Through manipulating the shape and layout of money (notes and coins), this has cleverly been done to represent type, thus, to address the fact that including technology into the target audience’s life can bring financial reward. Using the Logos technique, the poster features a sans serif font and muted colour tones to bring a more serious, logical sense to the poster.
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Do The Right Thing
In a world that is becoming increasingly polarised, perhaps the one thing that unites us all is the conviction that we are all acting for the right reasons. And having formed an opinion about an issue, there is little room to have it changed by listening to an opposing view. Fake news has eroded trust in facts. So how can we move forward?
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